Anchored in community and heritage, we believe in working as closely to the ground as possible. Our pieces are produced in small batches and are the result of working and learning alongside artisanal communities and independent craftspeople in Udaipur. As a small batch label, our producers vary from collection to collection.
Meet some of the people who make Wray happen.
We excited to our newest producer partner – Kalava Crafted. Founded in 2014 by Madhu, Kalava Crafts was started to help provide employment opportunities to women artisans.
Located in Udaipur, Kalava Crafts works with 125 women's artisans including tribals and marginalised & disadvantaged groups. By working closely with traditional weavers, designers and artisans, Kalava Craft strives to place Indian craft at the forefront of the design world. Kalava Craft also specialises in herbal dyed fabric, which we’ve added to this collection’s repertoire.
Madan-ji worked 20 years as the shop tailor for a family businesses until he started his own shop that's now run by him and his son in a hidden little street in the Old City. The stitching of this collection’s pieces were spilt between him and Kalava Crafts
Meena is a university student that worked on the hand embroidery for all our collections so far. With Covid shutdowns affecting schools and disrupting her studies, working on our pieces while she’s at home helps her contribute to supporting her family.
We worked with Mewar Dharohar to produce our first two collections. Lead by Moti and his wife Manoharee, Mewar Dharohar employs women in communities within the city of Udaipur and in the villages of Thoor and Barodiya. By creating employment close to their homes, Mewar Dharohar empowers women to earn income without having to leave their families and move to large garment making cities.